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10573 Brightman Blvd
Jacksonville, FL 32246
Holiday Inn Express & Suites Jacksonville · Hospitality Property For Sale
·
99 Rooms


Investment Highlights
- Located directly off I-295 (117,500 AADT) - Next Door to Topgolf Jacksonville
- Across from University of North Florida (UNF) - Just 1 mile away 1.5 Miles to Upscale St. Johns Town Center Mall
- IHG TorchBearer Award Winner 2023-2025
- Adjacent to IFly Indoor Skydiving
- 99-Rooms | 5 Stories | Interior Corridor
- Located in a High Growth Market
Executive Summary
OFFERING OVERVIEW:
DSH Hotel Advisors has been retained as the exclusive broker to market for sale the Holiday Inn Express & Suites Jacksonville Town Center, a 99-room, interior-corridor hotel ideally positioned in the heart of Jacksonville’s most dynamic commercial corridor. Strategically located just off Interstate 295 (117,500 AADT), the property benefits from exceptional accessibility and visibility within one of the city’s strongest lodging submarkets. The hotel’s proximity to St. Johns Town Center, Topgolf, and the University of North Florida positions it to capture diversified demand from corporate, retail, leisure, and university-related segments. The combination of strong brand affiliation, premium retail adjacency, and immediate interstate access provides a compelling foundation for sustained revenue performance and long-term value appreciation.
PROPERTY OVERVIEW:
The subject property remains in good condition, supported by an ongoing capital improvement plan. A change-of-ownership Property Improvement Plan (PIP) is estimated to cost approximately $100,000+/-, though this figure is only a preliminary estimate. *The actual PIP requirements must be verified directly with IHG Hotels, as they are determined solely at the franchisor’s discretion and may vary in both scope and cost. This includes, without limitation, any franchisor requirements related to a change of ownership. The Recipient is solely responsible for independently verifying all such matters. All information is deemed reliable but not guaranteed, and DSH Hotel Advisors has not inspected the property; no representations are made regarding the asset’s physical condition or the accuracy of financials or documents. The IHG Torchbearer Award is one of the company’s highest honors, recognizing hotels that achieve outstanding guest satisfaction and operational excellence within their brand segment. Recipients rank among the top performers systemwide based on quality, service, and brand standards. The Holiday Inn Express & Suites Jacksonville Town Center has earned this distinction three times, reflecting its consistent commitment to exceptional performance and guest experience.
MARKET OVERVIEW:
The Holiday Inn Express & Suites Jacksonville Town Center is situated within the Jacksonville Metropolitan Statistical Area, one of Florida’s fastest-growing and most economically diverse markets. The property is minutes from St. Johns Town Center, the region’s premier open-air lifestyle center attracting approximately 10+ million annual visitors and featuring national retailers such as Apple, Nordstrom, Louis Vuitton, Gucci, Chanel and Tiffany & Co., along other international retailers, and an extensive restaurant and nightlife scene. Additionally, the hotel is adjacent to the University of North Florida (UNF), enrolling approximately 16,000+ students annually, generating consistent academic, athletic, and event-driven demand. The immediate I-295 corridor provides direct connectivity to Downtown Jacksonville, the Jacksonville Beaches, Mayo Clinic, and the broader Southeast Florida market. Guest profiles include corporate travelers, retail and logistics professionals, university visitors, sports teams, leisure travelers, medical related stays, and regional drive-in guests, supporting balanced weekday and weekend occupancy.
Property Highlights:
Holiday Inn Express & Suites Jacksonville - Town Center, an IHG Hotel
99-Rooms | 5 Stories | Interior Corridor
Year Built - 2019
Located in a High Growth Market
Upward Trend in Revenue
IHG TorchBearer Award Winner 2023-2025
Amenities Include: Outdoor Pool, Business Center, Fitness Center, Meeting Rooms, Elevator, Dining Area, Guest Laundry, Complimentary EV Charger
Location Highlights:
Located directly off I-295 (117,500 AADT)
Next Door to Topgolf Jacksonville
Adjacent to IFly Indoor Skydiving
Across from University of North Florida (UNF) - Just 1 mile away
1.5 Miles to Upscale St. Johns Town Center Mall
8.3 Miles to Mayo Clinic Jacksonville
10.6 Miles to Jacksonville Beach Pier
10.7 Miles to Jacksonville Beach
11 Miles to Downtown Jacksonville
11.2 Miles to EverBank Stadium (Home of the Jacksonville Jaguars)
13.3 Miles to Jaxport Cruise Terminal
17.1 Miles to Jacksonville Zoo and Botanical Gardens
22.9 Miles to Jacksonville International Airport
Financial Highlights:
List Price of Market-Bid
YE 2025 ADR/RevPAR/OCC: $144.04 ADR/$114.66 RevPAR/79.60% OCC
YE 2025 Room Revenue: $4,144,323
YE 2025 NOI: $1,562,118
Year 1 Projected Room Revenue: $4,385,344
Year 1 Projected NOI: $1,653,030
DSH Hotel Advisors has been retained as the exclusive broker to market for sale the Holiday Inn Express & Suites Jacksonville Town Center, a 99-room, interior-corridor hotel ideally positioned in the heart of Jacksonville’s most dynamic commercial corridor. Strategically located just off Interstate 295 (117,500 AADT), the property benefits from exceptional accessibility and visibility within one of the city’s strongest lodging submarkets. The hotel’s proximity to St. Johns Town Center, Topgolf, and the University of North Florida positions it to capture diversified demand from corporate, retail, leisure, and university-related segments. The combination of strong brand affiliation, premium retail adjacency, and immediate interstate access provides a compelling foundation for sustained revenue performance and long-term value appreciation.
PROPERTY OVERVIEW:
The subject property remains in good condition, supported by an ongoing capital improvement plan. A change-of-ownership Property Improvement Plan (PIP) is estimated to cost approximately $100,000+/-, though this figure is only a preliminary estimate. *The actual PIP requirements must be verified directly with IHG Hotels, as they are determined solely at the franchisor’s discretion and may vary in both scope and cost. This includes, without limitation, any franchisor requirements related to a change of ownership. The Recipient is solely responsible for independently verifying all such matters. All information is deemed reliable but not guaranteed, and DSH Hotel Advisors has not inspected the property; no representations are made regarding the asset’s physical condition or the accuracy of financials or documents. The IHG Torchbearer Award is one of the company’s highest honors, recognizing hotels that achieve outstanding guest satisfaction and operational excellence within their brand segment. Recipients rank among the top performers systemwide based on quality, service, and brand standards. The Holiday Inn Express & Suites Jacksonville Town Center has earned this distinction three times, reflecting its consistent commitment to exceptional performance and guest experience.
MARKET OVERVIEW:
The Holiday Inn Express & Suites Jacksonville Town Center is situated within the Jacksonville Metropolitan Statistical Area, one of Florida’s fastest-growing and most economically diverse markets. The property is minutes from St. Johns Town Center, the region’s premier open-air lifestyle center attracting approximately 10+ million annual visitors and featuring national retailers such as Apple, Nordstrom, Louis Vuitton, Gucci, Chanel and Tiffany & Co., along other international retailers, and an extensive restaurant and nightlife scene. Additionally, the hotel is adjacent to the University of North Florida (UNF), enrolling approximately 16,000+ students annually, generating consistent academic, athletic, and event-driven demand. The immediate I-295 corridor provides direct connectivity to Downtown Jacksonville, the Jacksonville Beaches, Mayo Clinic, and the broader Southeast Florida market. Guest profiles include corporate travelers, retail and logistics professionals, university visitors, sports teams, leisure travelers, medical related stays, and regional drive-in guests, supporting balanced weekday and weekend occupancy.
Property Highlights:
Holiday Inn Express & Suites Jacksonville - Town Center, an IHG Hotel
99-Rooms | 5 Stories | Interior Corridor
Year Built - 2019
Located in a High Growth Market
Upward Trend in Revenue
IHG TorchBearer Award Winner 2023-2025
Amenities Include: Outdoor Pool, Business Center, Fitness Center, Meeting Rooms, Elevator, Dining Area, Guest Laundry, Complimentary EV Charger
Location Highlights:
Located directly off I-295 (117,500 AADT)
Next Door to Topgolf Jacksonville
Adjacent to IFly Indoor Skydiving
Across from University of North Florida (UNF) - Just 1 mile away
1.5 Miles to Upscale St. Johns Town Center Mall
8.3 Miles to Mayo Clinic Jacksonville
10.6 Miles to Jacksonville Beach Pier
10.7 Miles to Jacksonville Beach
11 Miles to Downtown Jacksonville
11.2 Miles to EverBank Stadium (Home of the Jacksonville Jaguars)
13.3 Miles to Jaxport Cruise Terminal
17.1 Miles to Jacksonville Zoo and Botanical Gardens
22.9 Miles to Jacksonville International Airport
Financial Highlights:
List Price of Market-Bid
YE 2025 ADR/RevPAR/OCC: $144.04 ADR/$114.66 RevPAR/79.60% OCC
YE 2025 Room Revenue: $4,144,323
YE 2025 NOI: $1,562,118
Year 1 Projected Room Revenue: $4,385,344
Year 1 Projected NOI: $1,653,030
Property Facts
| Sale Type | Investment | Building Size | 65,490 SF |
| Property Type | Hospitality | No. Rooms | 99 |
| Property Subtype | Hotel | No. Stories | 5 |
| Building Class | B | Year Built | 2019 |
| Lot Size | 15.00 AC | Corridor | Interior |
| Zoning | Comm - Commercial | ||
| Sale Type | Investment |
| Property Type | Hospitality |
| Property Subtype | Hotel |
| Building Class | B |
| Lot Size | 15.00 AC |
| Building Size | 65,490 SF |
| No. Rooms | 99 |
| No. Stories | 5 |
| Year Built | 2019 |
| Corridor | Interior |
| Zoning | Comm - Commercial |
Amenities
- Business Center
- Fitness Center
- Pool
- Meeting Event Space
Room Mix Information
| Description | No. Rooms | Daily Rate | SF |
|---|---|---|---|
| Suite | 15 | $125.00 | - |
| Guest Room | 84 | $110.00 | - |
Property Taxes
| Parcel Number | 167728-0150 | Improvements Assessment | $10,136,828 |
| Land Assessment | $2,511,972 | Total Assessment | $12,648,800 |
Property Taxes
Parcel Number
167728-0150
Land Assessment
$2,511,972
Improvements Assessment
$10,136,828
Total Assessment
$12,648,800
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Holiday Inn Express & Suites Jacksonville | 10573 Brightman Blvd
