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210 Bay Rd - Fairland Farm - Working Cranberry Farm 262.31 Acres of Agricultural Land Offered at $3,000,000 in Norton, MA 02766



Executive Summary
• 117.66± acres of cranberry bogs in active and recent production
• Plantings include Stevens and Howes, along with Early Blacks
• Expansion potential through underutilized Early Black acreage, last harvested in recent seasons
• A comprehensive water management system supported by seven propane-powered pump houses, allowing precise control across the bog system
• A central utility building with domestic well, septic, heated space, and operational support functions
The bogs are configured for efficient harvesting and water circulation, with infrastructure that supports both day-to-day operations and longer-term production flexibility. A line of equipment is also available.
Property Facts
| Price | $3,000,000 | Property Subtype | Agricultural |
| Sale Type | Investment or Owner User | Proposed Use | Agricultural |
| No. Lots | 1 | Total Lot Size | 262.31 AC |
| Property Type | Land |
| Price | $3,000,000 |
| Sale Type | Investment or Owner User |
| No. Lots | 1 |
| Property Type | Land |
| Property Subtype | Agricultural |
| Proposed Use | Agricultural |
| Total Lot Size | 262.31 AC |
1 Lot Available
Lot
| Price | $3,000,000 | Lot Size | 262.31 AC |
| Price Per AC | $11,436.85 |
| Price | $3,000,000 |
| Price Per AC | $11,436.85 |
| Lot Size | 262.31 AC |
Fairland Farm encompasses 262.31± acres of actively managed cranberry bogs, wetlands, and upland habitat. 117.66± acres of cranberry bogs in active and recent production. 99.43± acres of wetlands distributed across the property.
Description
Fairland Farm sits within a landscape where agriculture and conservation continue to function side-by-side. Fairland Farm encompasses 262.31± acres of actively managed cranberry bogs, wetlands, and upland habitat in Easton and Norton, Massachusetts. The property supports both a fully operational agricultural enterprise and a meaningful component of the surrounding landscape. The property is situated within the Taunton River watershed, with the Canoe River system shaping the immediate environment. Surrounded by a network of municipal conservation lands, state wildlife areas, and protected open space, Fairland Farm operates in a setting where long-term land use patterns are already defined by conservation and stewardship. A Proven, Scalable Cranberry Operation: Fairland Farm is an established commercial cranberry operation with the infrastructure and layout required for continued production and potential expansion. • 117.66± acres of cranberry bogs in active and recent production • Plantings include Stevens and Howes, along with Early Blacks • Expansion potential through underutilized Early Black acreage, last harvested in recent seasons • A comprehensive water management system supported by seven propane-powered pump houses, allowing precise control across the bog system • A central utility building with domestic well, septic, heated space, and operational support functions The bogs are configured for efficient harvesting and water circulation, with infrastructure that supports both day-to-day operations and longer-term production flexibility. A line of equipment is also available. Water and Watershed: Water defines both the operation and the broader landscape. • 99.43± acres of wetlands distributed across the property • The Mulberry Meadow Brook runs through the farm, connecting directly to the Canoe River system within the Taunton River watershed • Extensive areas within the 100-year floodplain, contributing to flood storage and groundwater recharge • In addition to its natural hydrology, the farm benefits from engineered water resources integral to cranberry production: --An on-site agricultural reservoir supporting irrigation and harvest cycles --Portions of the property extending into a reservoir system to the north, providing additional water access --Documented water withdrawal rights on record with the Commonwealth, supporting ongoing agricultural use Water flowing through the property ultimately reaches Winnecunnet Pond, linking the farm to a larger hydrologic system that overlies the Canoe River Sole Source Aquifer—a federally recognized groundwater resource supplying municipal drinking water to surrounding communities. The Mulberry Meadow Brook supports warmwater fisheries, including bass and pickerel, reflecting the ecological quality and continuity of the system. A Protected and Private Setting: Fairland Farm is positioned within a largely conserved landscape, with direct adjacency or close proximity to: • Erwin S. Wilder Wildlife Management Area • Lincoln Street Conservation Area • Wheaton Farm / Wall Lot conservation lands • Reynolds Nature Preserve • King Philip’s Cave Conservation Area These properties form a contiguous block of protected land surrounding the farm. This context limits future fragmentation and provides a high degree of long-term privacy. The surrounding network of protected land—including areas with Certified and Potential Vernal Pools—benefits from the farm’s position within a predominantly undeveloped landscape with limited fragmentation. Wildlife and Habitat: The property supports a range of wildlife typical of southeastern Massachusetts wetland and upland systems: • Regular use by raptors, including hawks and eagles • Seasonal presence of waterfowl and migratory birds • Aquatic habitat suitable for warmwater fisheries • Upland areas supporting deer, coyote, and other native species The working bog system, combined with wetlands and wooded edges, creates a landscape where agricultural use and habitat function overlap. Flexibility of Ownership The property lends itself to continued agricultural use, with the potential for expansion or longer-term conservation planning. Fairland Farm combines active cranberry production with a landscape defined by water, wetlands, and protected surroundings. Its position within the Taunton River watershed, together with its established infrastructure, supports both continued agricultural use and long-term stewardship.
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210 Bay Rd - Fairland Farm - Working Cranberry Farm
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