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2410 10th Ave
South Milwaukee, WI 53172
Sunrise Plaza · Retail Property For Sale

Investment Highlights

  • Located on a prominent retail corridor with strong visibility and easy accessibility.
  • Recent capital expenditures provide updated building systems and improvements.
  • Situated near dense residential areas, popular retailers, and major intersecting roads.
  • Spans more than three acres with extensive onsite parking for customer convenience.
  • Includes gray-boxed spaces, offering flexibility for tenant build-out and creative use.
  • Only minutes from Milwaukee urban core, enhancing draw for regional shoppers.

Executive Summary

Sunrise Plaza offers an exceptional investment opportunity in the heart of South Milwaukee. Positioned on a 3.22-acre site, the property encompasses 36,175 square feet of retail space and features a highly visible location along 10th Avenue. The center benefits from its expansive parking capacity of approximately 170 surface spaces and flexible general commercial zoning. Built in 1958 and expanded in 1984, the center has undergone recent capital improvements, positioning it well for value-add strategies.
Currently 22% occupied, the property includes gray-boxed spaces that allow for tenant customization and leasing momentum. Surrounded by strong local amenities and established national retailers, Sunrise Plaza serves a growing South Milwaukee community and enjoys proximity to major thoroughfares, residential neighborhoods, and regional attractions. This offering is ideal for investors seeking a repositioning opportunity with significant upside in lease-up and income growth. Contact broker for pricing details and additional information.

Property Facts

Sale Type
Investment
Property Type
Retail
Building Size
36,175 SF
Building Class
C
Year Built/Renovated
1958/1984
Percent Leased
55%
Tenancy
Multiple
Building Height
1 Story
Slab To Slab
11’
Building FAR
0.26
Lot Size
3.22 AC
Opportunity Zone
Yes
Zoning
GC - General Commercial
Parking
170 Spaces (3.56 Spaces per 1,000 SF Leased)

Amenities

  • Bus Line
  • Pylon Sign

Property Taxes

Property Taxes

Parcel Number
776-9994-001
Land Assessment
$717,400
Improvements Assessment
$769,900
Total Assessment
$1,487,300
  • Listing ID: 40677576

  • Date on Market: 5/27/2026

  • Last Updated:

  • Address: 2410 10th Ave, South Milwaukee, WI 53172

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