HomeTowne Studios Raleigh Durham 5008 NC Highway 55 129 Room Hotel Durham, NC 27713 For Sale

Lodging Partners is pleased to offer for sale the HomeTowne Studios Raleigh–Durham, a 129-room extended stay hotel strategically located in North Carolina’s fast-growing Research Triangle region. This property is available individually or as part of a three-property HomeTowne Studios portfolio, which also includes assets in Winston-Salem, NC and Spartanburg, SC. Together, the portfolio provides investors with immediate scale, geographic diversity, and exposure to the resilient extended stay segment across the Carolinas.
Strategic Location in the Research Triangle
The property is located within the Raleigh–Durham–Chapel Hill metropolitan area, one of the fastest-growing and most dynamic MSAs in the Southeast. Known nationally as the Research Triangle, the region benefits from a thriving knowledge-based economy anchored by higher education, healthcare, research, and technology. With a population exceeding 2.2 million and consistent double-digit in-migration, the Raleigh–Durham area provides a deep and sustainable demand base for extended stay lodging.
The hotel offers excellent accessibility via I-40, I-85, and US-70, and is within minutes of Raleigh–Durham International Airport (RDU), which serves more than 14 million passengers annually with nonstop flights to 60+ destinations. Its location provides direct connectivity to major employment nodes across Raleigh, Durham, Cary, and Chapel Hill.
Extended Stay Product Offering
HomeTowne Studios Raleigh–Durham features 129 studio-style guestrooms, each with a full kitchenette including refrigerator, microwave, stovetop, sink, and dining area. The extended stay model is designed to serve long-term guests, healthcare and education affiliates, project-based workforce travelers, and budget-conscious business and leisure demand. This product type has proven resilient and is well aligned with the needs of Raleigh–Durham’s expanding population and diverse employment base.
Value-Add Opportunity
The property has been institutionally owned and operated as part of a larger portfolio, presenting a unique value-add opportunity for a more focused owner/operator. Upside exists through enhanced management practices, revenue optimization, expense controls, and targeted renovations. With its prime location and strong underlying market fundamentals, the hotel is well positioned for substantial performance improvements.
Flexible Branding Options
The asset may be delivered unbranded and free of franchise obligations at minimal additional cost, offering operational flexibility. Alternatively, investors may elect to affiliate with Red Roof, which provides a low-cost change-of-ownership PIP and ramped franchise fees that reduce upfront capital outlays. The property is also approved for conversion to Suburban Studios, potentially qualifying for key money incentives and five years of franchise fee relief. These options provide multiple paths to maximize returns while reducing near-term risk.
Compelling Investment Thesis
• Located in one of the fastest-growing, most dynamic MSAs in the Southeast
• Immediate access to key demand generators including RTP, Duke, UNC, NC State, and RDU Airport
• Extended stay format with durable, resilient demand drivers
• Significant upside through operational focus and targeted capital investment
• Multiple franchise options including Red Roof affiliation or Suburban Studios conversion with incentives
• Attractive acquisition basis well below replacement cost
Robust Economic and Institutional Drivers
The Raleigh–Durham market is home to globally recognized employers and institutions, including:
• Research Triangle Park (RTP) – 300+ companies, 60,000 employees
• Duke University and Duke University Health System
• University of North Carolina at Chapel Hill
• NC State University
• Expanding corporate campuses for Apple, Google, and Cisco
• Major healthcare systems including UNC Health and WakeMed
• Technology, life sciences, and pharmaceutical clusters with continued growth from Pfizer, Biogen, and GlaxoSmithKline
The area’s strong, diverse economic base has supported rapid in-migration, a highly educated workforce, and significant corporate investment, all of which create consistent lodging demand across market cycles.
In summary, the HomeTowne Studios Raleigh–Durham represents a rare opportunity to acquire a well-located extended stay hotel in the heart of the Research Triangle. With strong market fundamentals, resilient demand, and multiple repositioning paths, the property offers investors meaningful upside and long-term value creation.