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Investment Highlights

  • 60-key Comfort Inn & Suites · interior corridor · 3 stories
  • Full property renovation completed 2025 · no PIP · no deferred capex
  • Newly-branded Comfort flag opened 2024

Executive Summary

P&E Hotel Advisors is privileged to present the opportunity to acquire a fee-simple interest in the Comfort Inn & Suites Weston - Wausau, a 60-key upper-midscale hotel located at 5810 Schofield Avenue in Weston, Wisconsin.
The property was repositioned under the Comfort Hotels flag in 2024, with a full renovation completed in October 2025 — offering a turnkey, fully-renovated asset positioned to capture the rate improvement runway as the brand stabilizes. Trailing-twelve-month total revenue is approximately $1.30 million (full-year 2025 total operating revenue of $1,297,883), with continued topline momentum through the first quarter of 2026.
The asset is repositioned and fully renovated, sits directly adjacent to Wisconsin's largest bowling and entertainment center, and is located in Central Wisconsin — a historically stable and consistent lodging market.
We are inviting market offers in the range of 3.0x–3.5x room revenue, reflecting an 8%–10% capitalization rate depending on buyer underwriting methodology. Replacement cost for a comparable new-build asset exceeds $150,000 per key, providing meaningful basis protection at the contemplated pricing. Ownership is prepared to transact with qualified, deposit-heavy offers from credible buyers.
The property is offered unpriced via a structured Call-for-Offers. QAR 92.7% PASS was confirmed in February 2026, with limited PIP and limited deferred capital requirements. The Wausau / Stevens Point submarket carries zero rooms under construction, with multiple competitive properties recently exiting the Choice Privileges distribution ecosystem.
Qualified principals are invited to execute an NDA and access the complete data room. Tours available May through August 2026.

Data Room Click Here to Access

Property Facts

Sale Type Investment
Property Type Hospitality
Property Subtype
Hotel
Building Class B
Lot Size 2.06 AC
Building Size 45,110 SF
No. Rooms 60
No. Stories 3
Year Built/Renovated 2005/2025
Parking Ratio 2.63/1,000 SF
Corridor Interior
Zoning B-3 - General Business

Amenities

  • Business Center
  • Pool
  • High Speed Internet Access
  • Patio
  • Public Access Wifi
  • Smoke-Free
  • Hot Tub
  • Fully-Equipped Kitchen

Room Mix Information

Description No. Rooms Daily Rate SF
Suite 8 $175.00 -
Guest Room 52 $166.00 -
Somewhat walkable
30/100
Exceptionally drivable
100/100
Somewhat bikeable
30/100

Property Taxes

Property Taxes

Parcel Number
192-2808-153-0005
Land Assessment
$227,200
Improvements Assessment
$1,772,700
Total Assessment
$1,999,900
  • Listing ID: 40303231

  • Date on Market: 4/27/2026

  • Last Updated:

  • Address: 5810 Schofield Ave, Weston, WI 54476

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