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Country Inn & Suites by Radisson, Sparta, WI 737 Avon Rd 61 Room Hotel Sparta, WI 54656 For Sale

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INVESTMENT HIGHLIGHTS

  • I-90 Visibility & Fort McCoy Demand – Strong, diversified demand from military, contractors, bicycling tourism, events, and highway traffic.
  • Value-Add Opportunity in Limited-Supply Market – 61-key interior-corridor hotel with upside through hands-on ownership.
  • Recently Renovated | Minimal Remaining PIP – Major renovation completed with only limited pool-related PIP remaining.

EXECUTIVE SUMMARY

The Country Inn & Suites by Radisson in Sparta, Wisconsin is a 61-key midscale hotel located at 737 Avon Road with strong visibility and access from Interstate 90. The property benefits from a diverse and consistent demand base driven by Fort McCoy military activity, Sparta’s nationally recognized bicycling tourism, regional contractors and manufacturers, and year-round event, wedding, and leisure travel. Limited hotel supply in the immediate market supports stable occupancy and pricing.
The hotel has received significant capital investment, including a major renovation in 2023-2024 with updated guestrooms, mattresses, corridor improvements, window treatments, and RFID locks, along with recent back-of-house upgrades in 2025. With only minimal remaining brand PIP related to the pool area, the asset is well positioned for continued operations.
Currently operated remotely, the property offers a clear value-add opportunity for a hands-on owner or experienced investor to improve operational efficiency and revenue performance.
With strong location fundamentals, diversified demand drivers, and limited competition, the Country Inn & Suites – Sparta presents a stable investment with attractive upside potential.
Price: Call for Offers

PROPERTY FACTS

Sale Type Investment
Sale Condition Business Value Included
Property Type Hospitality
Property Subtype
Hotel
Building Class B
Lot Size 2.44 AC
Building Size 35,986 SF
No. Rooms 61
No. Stories 2
Year Built/Renovated 1973/2024
Parking Ratio 1.64/1,000 SF
Corridor Interior
Zoning C

AMENITIES

  • Fitness Center
  • Pool
  • Spa
  • Indoor Pool
  • Meeting Event Space
  • Public Access Wifi
  • Smoke-Free
  • Hot Tub
  • Smoke Detector

ABOUT 737 AVON RD , SPARTA, WI 54656

61-key Country Inn & Suites by Radisson located in Sparta, WI with direct I-90 access and strong visibility. Recently renovated midscale hotel benefiting from Fort McCoy military demand, bicycling tourism, contractors, events, and limited local competition. Interior-corridor asset with minimal remaining PIP and clear value-add upside through hands-on management.

ROOM MIX INFORMATION

DESCRIPTION NO. ROOMS DAILY RATE SF
Suite 11 $144.00 -
Guest Room 50 $125.00 -

PROPERTY TAXES

PROPERTY TAXES

Parcel Number
281-02676-5000
Land Assessment
$227,800
Improvements Assessment
$2,240,400
Total Assessment
$2,468,200
  • Listing ID: 39112986

  • Date on Market: 1/16/2026

  • Last Updated:

  • Address: 737 Avon Rd, Sparta, WI 54656

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