54390 Frouard 2,637 SF of Retail Space Available

FOR RENT - COMMERCIAL SPACE FROUARD - ref OLCOM2534271 For rent, commercial space with an area of approximately 245 m² FOR RENT - COMMERCIAL SPACE - 245m² - FROUARD (54) The Frouard commercial area offers a strong opportunity for regional commercial establishment: located at a multimodal hub (close to rail, river port, and highway), it already hosts attractive brands (E.Leclerc hypermarket, specialized stores, sports equipment, appliances), generating regular customer traffic and a local and metropolitan catchment area. The residential and working population around Frouard (Nancy's attraction area) provides both daily purchasing power and transient clientele. These factors make it an interesting location for a business seeking to combine visibility, volume, and logistics. Location and accessibility major assets Address and heart of the area: the ZAC du Saule Gaillard / Rue du Bois, 54390 Frouard, is the identified commercial hub in the town. The presence of a hypermarket and a structuring shopping center immediately provides visibility and traffic. Road access: Frouard benefits from quick access to the A31 highway via exit 22 (Frouard / Pompey), a major north-south artery in Lorraine connecting Nancy, Metz, and the southern route; this access facilitates the arrival of customers from the agglomeration and peri-urban areas. The proximity to the A31 also favors logistics (national deliveries). Rail: Frouard station is served by TER Grand Est, with regular connections to Nancy, Metz, and other cities, an asset for employee accessibility and attracting non-automobile clientele. Multimodal / logistics: the presence of the river port (Port of Nancy / Nancyport - Frouard site) and nearby rail infrastructure enhances interest for activities requiring logistical flows or massive supplies (import/export, distribution). Conclusion: the location combines commercial visibility (existing center) and logistical strength (highway, rail, river) - a rare and valuable duo for a growing business. Catchment area and demographic profile Position in the urban area: Frouard is part of the urban unit and Nancy's attraction area, meaning the zone captures both local clientele (residents of the town and neighboring communities) and metropolitan clientele on the outskirts of Nancy. Local socio-economic data: according to Insee, Frouard has a significant active population, a high car usage rate for home-work travel (over 80% use cars), and a household structure showing employees and workers but also a significant share of intermediate professions - useful information for calibrating the price/product offer. The median disposable income is listed in local databases (to consider for price positioning). Traffic trend: the presence of a hypermarket, specialized stores (equipment, appliances, DIY, sports) attracts customers for high-basket purchases - this increases the potential for cross-shopping (complementary purchases in adjacent stores). Operational consequence: target a pricing position and product range aligned with a family and working audience, and plan extended hours in the evenings and weekends to capture hypermarket traffic. Existing commercial offer: competition and synergies Main brands present: E.Leclerc (hypermarket), Lidl, Decathlon, Boulanger, Marionnaud, Celio, King Jouet, Fitness Park. These brands are both attractors (generate traffic) and competitors depending on your sector. Competition vs. complementarity analysis: If you are a specialized food business (high-end bakery, quality fast food, caterer), proximity to a hypermarket is positive: daily flow and dining points for rushed customers. If you are a textile or electronics brand, you will need to position your offer (price, customer experience, service) to differentiate through experience, after-sales service, or a product niche. For services (health, beauty, leisure), the area can be very favorable: customers already present for shopping will make additional trips. Recommended strategy: develop a store-by-store analysis (price, services, hours benchmark) and identify uncovered niches (e.g., quality dining, concept store, personal services, etc.). Logistics, supply, and operational costs Facilitated supply: proximity to the river port and railways facilitates the receipt of heavy or bulky goods; the A31 allows for quick road supplies. This can reduce unit logistics costs for high-volume businesses. Parking and customer accessibility: peripheral commercial areas like the ZAC du Saule Gaillard generally offer large parking lots - an asset for destination shopping (bulk purchases). Check the exact capacity and parking pricing with the town hall/center manager. Conclusion - why establish in Frouard? Frouard combines the strengths of a well-structured peripheral commercial area: visibility, customer flow (thanks to a hypermarket and several attractive brands), multimodal accessibility (A31, TER station, river port), and proximity to a metropolitan area (Nancy). In summary: Frouard is a location with strong commercial opportunity, provided local due diligence is conducted and the offer is adapted to the socio-economic profile of the area. Facade length: 7.00 meters Clear height: 6.00 meters Work to be done: Renovation work Electrical power: 36.00 KWA