Highway 54
Wisconsin Rapids, WI 54494
Home Depot Outlots Wisconsin Rapids · Land For Sale · 2.17 AC

Offered for sale are two commercial land parcels totaling approximately ±0.90 acres and ±1.27 acres located at 1500 24th Street South in Wisconsin Rapids, Wisconsin. Positioned along East Riverview Expressway and Highway 54, the property benefits from visibility at a signalized intersection and direct access to one of the area's primary commercial corridors. The location sits directly in front of The Home Depot and is surrounded by established retail businesses, schools, and daily consumer traffic, supporting a variety of commercial development opportunities.
The site is zoned G2 Commercial, with approved uses that include retail, drug store, restaurant, office, car wash, and dry-cleaning operations. Existing traffic counts reported in the marketing material indicate approximately 8,987 vehicles per day along East Riverview Expressway and approximately 11,389 vehicles per day along Highway 54. The surrounding trade area includes an estimated population of 32,494 residents within five miles and an average household income of $90,720 within the same radius, providing a substantial customer base for future commercial users.
The combination of commercial zoning, signalized access, established neighboring retailers, and frontage along major thoroughfares positions the property for a range of retail, service, restaurant, and office development concepts. Its location within an existing commercial node and proximity to residential neighborhoods and schools provides convenient accessibility for both customers and employees while supporting long-term commercial utilization.