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Flexible Development Site with Highway Access TBD US-79 73 Acres of Commercial Land Online Auction Sale Henderson, TX 75654

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INVESTMENT HIGHLIGHTS

  • 73-acre raw land lot with flexible commercial zoning, permitting a wide range of multifamily, retail, office, or general commercial developments.
  • Ideally located just off Highway 79, shadow-anchored by Lowe’s, with daily visibility to more than 16,000 passing vehicles.
  • No new multifamily inventory is currently under construction in the market, offering upside to provide housing to the region’s growing population.
  • Fully level topography with multiple potential access points, providing a simplified development process.
  • Within an established retail hub, offering national brands like Walmart Supercenter, Kroger, Anytime Fitness, Boot Barn, Starbucks, and Chick-fil-A.
  • Supported by more than 26,000 residents living within a 10-mile radius, who contribute over $254 million in annual consumer spending.

EXECUTIVE SUMMARY

Create a dream development project with 73 acres of prime land located just off Highway 79 in Henderson, Texas.

Offering an easily accessible location and flexible commercial zoning, this versatile site presents an ideal canvas for the creation of new multifamily, retail, office, or general commercial space serving this desirable East Texas market. The property comprises raw, wooded land with fully level topography and C2 (general commercial) zoning. It connects directly to several access points from the highway, including a potentially shared ingress with Lowe’s, shadow-anchoring the site.

Situated a short distance off the intersection of Highways 79 and 259, the lot enjoys some of the strongest visibility in the area, with more than 16,000 vehicles passing by the property each day. The surrounding area presents an established commercial hub, with industry-leading retail brands such as Walmart Supercenter, Kroger, Tractor Supply Co., Anytime Fitness, Boot Barn, Starbucks, Chick-fil-A, and more. This ensures fantastic cross-traffic for retail developments, as well as immediate access to quality amenities for multifamily developments.

The Greater Longview Market displays strong fundamentals and leasing activity, lending added support for multifamily developments. The region’s resident base has expanded nearly 5% since 2010, and with no new multifamily projects currently underway, the area is poised to enjoy dependable rent growth in the upcoming years.

A new development at the property will find strong local support in Henderson, driven by a valuable demographic profile within 10 miles of the site. More than 26,000 residents and 1,150 businesses call the area home, and with the average household income sitting above $86,000, these residents contribute annual consumer spending of more than $254 million. This growing population is a boon to new developments in the area, delivering an affluent base of potential residents or customers as well as a dependable workforce.

DATA ROOM Click Here to Access

PROPERTY FACTS

Property Type Land
Property Subtype Commercial
Sale Type Investment
Total Lot Size 73.00 AC
Sale Condition Auction Sale
Type of Ownership Fee Simple
Zoning C2 - General Commercial

1 LOT AVAILABLE

Lot

Lot Size 73.00 AC
Parcel Numbers 1648, 1649, 62272

SALE ADVISOR

SALE ADVISOR

Jackson Morris, Advisor
Jackson began his commercial real estate career in 2021 as an assistant financial analyst for The Multifamily Group. During college, he worked at a property management company running leases and assisting with maintenance work. Now full-time at The Multifamily Group, he is an advisor, helping investors sell and acquire multifamily assets in the Dallas/Fort Worth Metroplex. His dedication, problem-solving skills, and social acumen add value to TMG and its clients.

Jackson enjoys spending time with family, cheering on Dallas sports teams, and golfing.

ABOUT THE AUCTION TECHNOLOGY

Auctions by Ten-X are the #1 transaction technology powering commercial real estate transactions online. With over $34B in total transactions, these auctions use best-in-class technology and real-time asset intelligence to put listings in the best position to find the perfect buyer. The expedited auction timeline, comprehensive due diligence, and buyer qualification make transactions twice as fast and twice as certain for brokers, owners, and investors.
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AUCTION CONTACT

Keisha Hartshorn
Auctioneer License: Ten-X Commercial, LLC Todd Siegel RE Brkr 9004662
  • Listing ID: 39032153

  • Date on Market: 1/23/2026

  • Last Updated:

  • Address: TBD US-79, Henderson, TX 75654

3% Transaction Fee
Based on Winning Bid Amount
Minimum Transaction Fee
$20,000
Maximum Transaction Fee
$300,000
Example Calculation
Winning Bid Amount
$5,000,000
Transaction Fee
$150,000 (3%)
Total Purchase Price
$5,150,000
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