Alex Lassar

Alex Lassar

Senior Managing Director, Newmark

San Francisco, CA 94104

Phone (312) 927-5281

Alex specializes in the representation of technology, venture-backed and law firm clients in San Francisco.
Specialties
Tenant Rep, Tenant Rep (Full Service)
Property Types
Office
Markets
San Francisco
Bio
Alex Lassar serves as a Senior Managing Director in Newmark’s San Francisco office, where he plays a pivotal role in the firm’s Technology and Innovation Practice Group. With over 20 years of experience, Lassar specializes in representing occupiers across the technology sector, delivering strategic, flexible solutions tailored to high-growth companies. Over the course of his career, he has facilitated millions of square feet in transactions across both U.S. and international markets, with particular expertise in complex leasing and portfolio strategies. Lassar’s understanding of emerging technologies and market dynamics has been instrumental in supporting major technology firms as they scale, particularly in the fast-evolving fields of artificial intelligence and cryptocurrency. Lassar has built a reputation for scalable real estate solutions for high-growth technology companies, coordinating complex leasing and portfolio management across diverse asset types as well as for the development and deployment of firmwide tools and technologies to facilitate them.
Education
Washington University in St. Louis, BSBA in marketing and BA in psychology