Founded in 1958, Carter is an Atlanta-based real estate development and investment firm known for large, complex mixed-use districts and garden-style multifamily communities across the Sun Belt. The privately held company is not publicly traded and therefore has no ticker symbol. Over nearly seven decades, Carter has evolved from a regional developer into a platform focused on value creation through public-private partnerships, university- and sports-anchored districts, and multifamily delivered under its Story brand. Its asset class focus spans mixed-use (retail, residential, office), multifamily (market-rate and workforce), student housing, and select office projects.
Operationally, Carter’s current pipeline is concentrated in the Southeast, with flagship work in Atlanta (the 83-acre Summerhill redevelopment), Central Florida (the 22-acre Lake Wire district in Lakeland and additional Tampa/Orlando assets), and North Carolina (The Grounds, a 100-acre mixed-use district adjacent to Wake Forest University in Winston-Salem). This concentration presents market exposure risks tied to Southeastern cycles; however, university and sports anchors aim to stabilize demand year-round. Tenancy across projects reflects grocery, financial services, healthcare, and institutional occupants: Summerhill introduced a 50,000-SF Publix and a JPMorgan Chase Community Center branch, while The Grounds includes a planned office building for Wake Forest that will house roughly 400 staff. Strategically, Carter positions itself as a partner developer in high-growth Sun Belt metros, leveraging Hunt Companies’ controlling interest (acquired in 2025) to scale capital relationships and P3 execution.
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