RE/MAX began in 1973 when Dave Liniger and Gail Main founded the company in Colorado with a model that gave productive agents more independence and a different commission structure. The company now franchises real estate brokerages globally under the RE/MAX brand and mortgage brokerages in the U.S. under Motto Mortgage, while also providing ancillary products and services through wemlo. RE/MAX supports residential, commercial, and luxury real estate activity through independently owned and operated offices and a broad network of agents across many countries and territories.