Tips for Marketing Properties and Closing Deals Virtually
Business closures and social distancing mandates due to the coronavirus outbreak are changing the traditional buying, selling, and leasing process, but that doesn't mean all deals have to come to a halt until the pandemic subsides.
Thankfully, technology can help alleviate the strain and keep things on track, even if at a slower pace than normal. Landlords and brokers still have an opportunity to provide tenants and buyers with the most information possible by creating comprehensive online listings with quality photos and videos. Still prioritizing due diligence, some property owners are using live video streaming smartphone tours via Skype or FaceTime to take prospective tenants on a walkthrough of a space, just as they would in person—and are finding success with the strategy.
From making the most of your listing with best practices for photos, video, and virtual staging designs, to using video chatting services to replace the in-person property tour, here are some resources for how to keep deals moving during the pandemic.
How Coronavirus is Changing the Way We Buy and Rent Property
Drone photography, google maps, and video tours can help power through the pandemic.
Virtual Office Tours Gain Popularity as Brokers Try to Adjust to New Normal
'We're all going to be looking at how can we always have access to seeing spaces online,' broker says.
Live Smartphone Tours Let Prospective Office Tenants Scout Sites at a Social Distance
Here's how one property landlord Is virtually showing work spaces to close deals.
How To Shoot a Property Video With Your Cell Phone
Tips to create a great video tour for your listing.
How to Edit a Video Tour on Your iPhone
A step-by-step guide to creating a video with the iMovie app
How to Edit a Property Video with Your Smartphone
A guide for creating a video tour with Adobe Rush
How to Use Your Phone to Make Your Photos Stand Out
Showcase your properties with these photo editing tips.
How to Choose the Right Camera Angle for Your Listing Photos
With these techniques in mind, you’ll be able to take the best photos of your space to showcase your listing.
Using Light to Enhance Your Listing Photos
These strategic lighting tactics will make your property stand out online.
Virtual Staging Apps Make it Easier to Market Properties
New design technologies save time, resources, and money.
7 Steps to Virtually Stage a Multifunctional Space
Help buyers envision the possibilities.
How Drone Technology Is Changing Real Estate
A variety of stakeholders are using drone technology for everything from site mapping to inspection services and progress reports.
Tips for Reading a Floor Plan
A guide to dimensions, scale, symbols and sections.
Want to get in touch? Email LoopNet editor Lauren Shanesy at Lshanesy@costar.com.
