1353 Willow Pass Rd
Concord, CA 94520
Gen KBBQ | New 15yr Abs NNN | Strong Sales · Retail Property For Sale

Gen Korean BBQ is located at a generational signalized, hard corner intersection of Willow Pass Rd. and Waterworld Parkway (combined 39,200 VPD), and is less than half a mile from the CA State Route 242 on/off ramps (114,000 VPD). The asset is ideally positioned in the heart of one of the Bay Area’s primary retail corridors and is surrounded by over 1,500,000 square feet of retail. The subject site is less than 1 mile from The Veranda, a brand new shopping center anchored by Whole Foods, T.J. Maxx, and Cost Plus World Market, which helps to promote crossover shopping. Other nearby national credit tenants include Target, The Home Depot, Macy’s, JCPenney, Home Goods, Ross Dress for Less, Old Navy, and more, further increasing consumer draw to the trade area. The site is also less than two miles from Six Flags Hurricane Harbor. Additionally, Gen Korean BBQ is situated directly across the street from the BevMo headquarters and less than 2 miles from Diablo Valley College (22,000 students enrolled), providing a direct consumer base to draw from. The 5-mile trade area is supported by a population of over 259,000 residents with an extremely affluent average household income of $112,000.