2119 Zeier Rd
Madison, WI 53704
East Town Plaza · Retail Property For Lease · 20,000 SF

Positioned within one of Madison’s most active East Side retail corridors, this property offers prime placement for tenants seeking visibility, strong co-tenancy, and exceptional regional connectivity. Located directly adjacent to East Towne Mall, one of the area’s dominant retail destinations, the site benefits from consistent customer traffic generated by more than 100 specialty shops and an extensive dining lineup. This concentration of brands helps establish the area as a proven retail draw for both local shoppers and regional visitors. The property features convenient access from several key roadways, including East Washington Avenue and I-90, allowing for seamless travel to and from the broader Madison metropolitan area. Multiple entry points via Zeier Road, East Towne Boulevard, and Springs Drive make circulation straightforward for customers and delivery traffic alike. Surrounding national retailers, including Ulta, Ross, DSW, Marshalls, Burlington, and At Home, create a strong anchor base that further elevates the site’s prominence and helps drive steady foot traffic. This location is well-suited for retailers seeking a high-profile position within a robust commercial trade area supported by strong demographics and ongoing development activity. Its placement within a thriving retail ecosystem enhances long-term viability and provides an exceptional opportunity for tenants aiming to expand or strengthen their Madison presence.