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2265 Post Rd
Wells, ME 04090
The Maine Diner and Gift Shop · Retail Property For Sale


Investment Highlights
- Premier Location: Exceptional visibility and frontage on U.S. Route 1 in Wells, a high-traffic coastal corridor with year-round demand
- Iconic Brand Recognition: Nationally acclaimed and featured on NBC’s Today Show, Phantom Gourmet, and Food Network’s Diners, Drive-Ins and Dives
- Strong Operating History: Decades of proven financial performance with consistent cash flow and high daily guest counts in season.
- Turnkey Enterprise: Established reputation, diversified income channels, and prime real estate
- Diversified Revenue Streams: Restaurant, on-site retail gift shop, and nationwide shipping program broaden earnings beyond dine-in traffic.
- Proprietary Products & Retail Expansion: “Maine Diner” branded goods and house-made products create scalable retail and online growth opportunities.
Executive Summary
Scalable Retail & E-Commerce - House-branded products and Maine-made retail goods present opportunities for margin expansion and brand extension across retail and online platforms.
Institutional Status in Market - The Maine Diner is not just a restaurant but a destination, benefitting from word-of-mouth, repeat visitation, and positioning as a “must-visit” stop along Maine’s southern coast.
Operational Resilience - Proven management systems, long-tenured staff, and a business model that has weathered economic cycles provide stability and predictability for investors.
Property Facts
About 2265 POST RD , WELLS, ME 04090
Situated on highly visible U.S. Route 1 in Wells, Maine, the Maine Diner is a nationally recognized, year-round operation with a loyal customer base built over four decades. Frequently featured in national media outlets (The Today Show, Phantom Gourmet, Food Network’s Diners, Drive-Ins, and Dives), the brand enjoys enduring recognition and strong repeat business. The restaurant serves breakfast, lunch, and dinner daily, featuring signature Down East dishes such as lobster pie and seafood chowder, complemented by seasonal produce from its on-site garden. Summer traffic generates peak volumes, while steady off-season demand reflects the Diner’s established regional following. The adjacent Gift Shop extends the brand into retail, offering apparel, packaged goods, and Maine-made products, both in-store and online. In addition, a nationwide shipping program for signature menu items creates diversified revenue streams beyond the four walls. Together, the Diner, Gift Shop, and e-commerce platform represent a turnkey, multi-channel enterprise with exceptional highway frontage, strong cash flow, and durable appeal to both locals and the region’s high-volume visitor market.
Property Taxes
| Parcel Number | WLLS-000147-000000-000011 | Improvements Assessment | $400,960 |
| Land Assessment | $1,329,310 | Total Assessment | $1,730,270 |
