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Horizon Plaza | Appleton, WI 3825-3829 E Calumet St 74,619 SF 97% Leased Retail Building Appleton, WI 54915 $12,998,721 ($174.20/SF) 6.82% Cap Rate



Executive Summary
This dynamic retail property is anchored by Marshalls and Home Goods and includes a mix of local and national tenants, most of which are long-term and well-established. There is just one vacant unit, providing value-added potential.
Strategic Retail Location -
Shadow-anchored by a top-performing Walmart—ranking in the top 7% nationally and the top 2% statewide—this property benefits from exceptional exposure to consistent foot traffic. Located along busy Calumet Street, it sits within a vibrant retail corridor with excellent visibility and high daily traffic counts.
Established Regional Market -
Appleton is a key city within the Fox Cities, a dynamic regional market of over 406,000 people in northeastern Wisconsin. As the sixth-largest city in the state, Appleton benefits from the economic strength of the broader metropolitan area.
Great Demographics -
Located only 30 miles south and west of Green Bay and just north of Lake Winnebago. Appleton's population has been consistently growing for decades. The area within a ten-mile radius of the property has a population exceeding 250,000, with an average household income of over $105,000.
Market Advantage -
The Appleton retail market currently has a very low vacancy rate of 1.1%. The large 9+ acre property has great visibility, easy access, ample parking, and valuable underlying real estate.
Property Facts
Amenities
- Bus Line
- Dedicated Turn Lane
- Freeway Visibility
- Pylon Sign
- Signage
- Signalized Intersection
Major Tenants Click Here to Access
- Tenant
- Industry
- SF Occupied
- Rent/SF
- Lease Type
- Lease End
Five Below began in October 2002 when founders Tom Vellios and David Schlessinger opened the first store in Wayne, Pennsylvania. The company focuses on providing a wide range of products across categories like tech accessories, home goods, sporting goods, toys, and candy. Five Below's business model centers around extreme value pricing, with most items between $1-$5. The retailer has expanded significantly since its founding and now maintains a substantial presence across many states while continuing to target young customers with its affordable merchandise selection.
Maurices is an American women’s fashion retailer founded in 1931 by E. Maurice Labovitz in Duluth, Minnesota. The company began as a small dress shop and evolved into a specialty retailer focused on affordable, versatile apparel and accessories. Today, Maurices operates as a privately held company under the ownership of OpCapita, which acquired a majority stake in 2019. The brand serves customers primarily in small towns and suburban markets across the United States and Canada, offering inclusive sizing from 0 to 24. Maurices emphasizes casual and workwear styles through both brick-and-mortar stores and its e-commerce platform. Headquartered in Duluth, Minnesota, the company continues to maintain its hometown roots while expanding omnichannel capabilities.
Sally Beauty began in 1964 as a small retail operation in Texas and has grown into a global beauty industry giant. The company operates through two main segments: retail stores under the Sally Beauty Supply name and distribution through Beauty Systems Group. They provide professional-grade hair color, skincare, nail care, and styling tools to both salons and consumers. With thousands of locations worldwide, their extensive network includes brick-and-mortar stores and a growing e-commerce platform. Sally Beauty continues to expand its product offerings while maintaining its original focus on professional beauty supplies.
The Joint Chiropractic began in 1999 with a small clinic in Tucson, Arizona, after a doctor saw that many people wanted chiropractic care that was easier to schedule and simpler to pay for. The company grew into a nationwide network of chiropractic clinics built around walk-in visits, transparent pricing, and membership plans that do not require insurance. Its business focuses on routine chiropractic adjustments and preventative care, with services designed to support comfort, movement, and everyday wellness. The company also operates through a franchise model and continues to expand its presence across the United States through clinics in retail-style settings.
For the past several decades, World Finance has been helping people realize their financial goals by offering fixed rate and payment loan solutions. With branches nationwide, they are part of the communities in which they serve. Their branches are staffed with friendly, knowledgeable team members who live and work right in their town. They understand clients' needs and are available to meet with them one-on-one to discuss their loan options. When clients need to borrow money, World Finance is there as a financial neighbor clients can rely on and trust. Since 1962, they’ve been committed to helping their neighbors thrive and grow by supporting their financial needs. With them, clients get the strength of a national financial institution and the personal services of local neighborhood branches. It’s one of the top reasons millions of customers choose them.
| Tenant | Industry | SF Occupied | Rent/SF | Lease Type | Lease End | |
|
Retailer | - | - | - | Jan 0000 | |
|
Retailer | - | - | Lorem Ipsum | Jan 0000 | |
|
Retailer | - | $9.99 | Lorem Ipsum | Jan 0000 | |
|
Health Care and Social Assistance | - | - | - | Jan 0000 | |
|
Finance and Insurance | - | $9.99 | Lorem Ipsum | Jan 0000 |
Space Availability
- Space
- Size
- Space Use
- Position
- Available
- 600
- 1,935 SF
- Retail
- In-Line
- Now
| Space | Size | Space Use | Position | Available |
| 600 | 1,935 SF | Retail | In-Line | Now |
600
| Size |
| 1,935 SF |
| Space Use |
| Retail |
| Position |
| In-Line |
| Available |
| Now |
Nearby Major Retailers
Property Taxes
| Parcel Number | 31-9-5715-00 | Improvements Assessment | $7,389,100 |
| Land Assessment | $1,516,100 | Total Assessment | $8,905,200 |
Property Taxes
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Horizon Plaza | Appleton, WI | 3825-3829 E Calumet St
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