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Investment Highlights

  • Prime location within Williamstown’s elite high-performing retail strip
  • Walking proximity to cafés, boutique stores, waterfront parks, and lifestyle amenities
  • Strong demographic base and high barriers to entry within a highly desirable inner-bayside market
  • Rear access via Goss Terrace delivering convenience and secure parking
  • Commercial 1 zoning enabling future flexibility and potential redevelopment (STCA)

Executive Summary

Positioned in the heart of Williamstown’s bustling retail and lifestyle precinct, 90–90B Douglas Parade represents an outstanding dual-income freehold investment with substantial long-term upside.
Occupying a prominent position with excellent exposure, this versatile blue-chip holding combines a modern retail tenancy with a contemporary three-bedroom townhouse at the rear. Just moments from the foreshore and surrounded by renowned hospitality operators, national retailers, and established local businesses, the property benefits from exceptional foot traffic and lifestyle-driven positioning.
The ground-floor retail space spans across a wide shopfront and features modern interiors, heating/cooling, and excellent display opportunities within a vibrant retail strip. Above and behind, the residential component offers open-plan living with stainless steel kitchen, bathroom with spa bath, generous storage, heating/cooling throughout, and a large private terrace. Secure garaging for two vehicles via rear access further enhances functionality, appealing to both occupiers and future tenants.
Whether you are seeking a secure passive investment, an owner-occupier flagship address, or a long-term growth asset in Melbourne’s tightly held bayside market, 90–90B Douglas Parade is a rare and compelling offering.

Property Facts

Sale Type
Investment
Property Type
Retail
Property Subtype
Storefront Retail/Residential
Building Size
2,325 SF
Building Class
C
Price
$1,260,788
Price Per SF
$542.27
Percent Leased
64%
Tenancy
Multiple
Building Height
2 Stories
Building FAR
0.91
Lot Size
0.06 AC

Amenities

  • Storage Space
  • Air Conditioning

Space Availability

  • Space
  • Size
  • Space Use
  • Position
  • Available
  • 90
  • 840 SF
  • Retail
  • In-Line
  • Now

Prominently positioned along Douglas Parade, this well-presented tenancy offers a prime opportunity to secure a highly visible location within Williamstown’s sought-after retail precinct. Just steps away from Coles, major banks, Australia Post, national retailers, and an array of cafes and dining options, the property delivers unmatched convenience and exposure for businesses targeting this vibrant bayside community. With a flexible open floor plan of approximately 78 m², the space caters to a broad spectrum of retail and professional service uses—from beauty and boutique operators to architects, accountants, financial advisers, IT consultants, and health practitioners. The property combines convenience and functionality with reverse-cycle heating and cooling, quality flooring, and ample signage provisions to highlight brand presence. Benefiting from strong vehicular and pedestrian traffic, supplemented by nearby public transport options and easy access to Melbourne’s CBD (just 15–20 minutes away), this property offers an exceptional platform to establish or expand operations in a thriving local economy. Flexible lease terms provide businesses at any stage the opportunity to capitalize on this blue-chip address.

Space Size Space Use Position Available
90 840 SF Retail In-Line Now

90

Size
840 SF
Space Use
Retail
Position
In-Line
Available
Now

90

Size 840 SF
Space Use Retail
Position In-Line
Available Now

Prominently positioned along Douglas Parade, this well-presented tenancy offers a prime opportunity to secure a highly visible location within Williamstown’s sought-after retail precinct. Just steps away from Coles, major banks, Australia Post, national retailers, and an array of cafes and dining options, the property delivers unmatched convenience and exposure for businesses targeting this vibrant bayside community. With a flexible open floor plan of approximately 78 m², the space caters to a broad spectrum of retail and professional service uses—from beauty and boutique operators to architects, accountants, financial advisers, IT consultants, and health practitioners. The property combines convenience and functionality with reverse-cycle heating and cooling, quality flooring, and ample signage provisions to highlight brand presence. Benefiting from strong vehicular and pedestrian traffic, supplemented by nearby public transport options and easy access to Melbourne’s CBD (just 15–20 minutes away), this property offers an exceptional platform to establish or expand operations in a thriving local economy. Flexible lease terms provide businesses at any stage the opportunity to capitalize on this blue-chip address.

  • Listing ID: 40274809

  • Date on Market: 4/23/2026

  • Last Updated:

  • Address: 90 Douglas Pde, Williamstown, VIC 3016

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