For Sale
Madison, WI
Commercial Real Estate Market Trends & Data
$273
Avg asking sale price
$1,172
Avg asking lease rate
16,420 SF
Avg unit lease size
48,527 SF
Avg building size for sale
6.59%
Average cap rate
Madison's Demographic Profile
Madison has 125,727 households and a median income of $70,080, providing context for rent absorption and tenant demand across retail and multifamily assets. A +3% five-year population trend is a key signal for evaluating long-term demand in this market.
| Key Demographic Metric | Value |
|---|---|
| Population | 279,528 |
| # Households | 125,727 |
| Median age | 34 |
| Median household income | $70,080 |
| Avg household size | 2.0 |
| Renter-occupied housing units | 69,425 |
| 5-year population change | +3% |
{{marketTabHeadings[activeMarketTab]}} Market Metrics Near Madison, WI
↻ Updated Monthly{{marketTabDescriptions[activeMarketTab]}}
| Nearby Office Markets | Avg Cost/SF | Typical Size | Cap Max |
|---|---|---|---|
| Madison | $209 | 93,354 SF | 9.00% |
| Middleton | $160 | 28,573 SF | 8.48% |
| Nearby Industrial Markets | Avg Cost/SF | Typical Size | Cap Max |
|---|---|---|---|
| Madison | $177 | 9,465 SF | 7.48% |
| Monona | $104 | 14,000 SF | 7.48% |
| Middleton | $391 | 3,850 SF | 7.00% |
| Nearby Retail Markets | Avg Cost/SF | Typical Size |
|---|---|---|
| Madison | $303 | 12,531 SF |
| Maple Bluff | $139 | 11,500 SF |
| Monona | $711 | 2,110 SF |
| Fitchburg | $204 | 12,250 SF |
| Middleton | $258 | 12,880 SF |
Commercial Properties For Sale in Madison
The listings below reflect how current market pricing and building scale translate into active opportunities available today.
For Sale
For Sale
Average Price For Sale
↻ Updated MonthlyAverage Size For Lease
↻ Updated MonthlyNumber of Listings
↻ Updated MonthlyCap Rate
↻ Updated MonthlyHow Investors Evaluate Commercial Real Estate Markets
Nearby Commercial Markets
Comparing nearby markets helps investors see whether Madison pricing and building scale sit above, below, or in line with surrounding areas.
| Commercial Markets | Avg Cost/SF | Average Size |
|---|---|---|
| Madison | $273 | 48,527 SF |
| Maple Bluff | $139 | 11,500 SF |
| Monona | $407 | 29,703 SF |
| Westport | $288 | 20,141 SF |
| Fitchburg | $176 | 13,965 SF |
Regional Demographic Comparison
This comparison places Madison alongside nearby cities to show how population size, household counts, and income levels differ across the region. Viewing these markets side by side helps investors understand whether local demand and income characteristics are concentrated in Madison or distributed across surrounding areas.
| City | Population | # Households | Age | Median Household Income | Avg Household Size | Renter Occupied Housing Units | Five Yr Pop Growth % |
|---|---|---|---|---|---|---|---|
| Madison | 279,528 | 125,727 | 34 | $70,080 | 2 | 69,425 | 3% |
| Maple Bluff | 1,438 | 581 | 48 | $181,999 | 3 | 44 | 4% |
| Monona | 9,169 | 4,288 | 44 | $81,015 | 2 | 1,753 | 3% |
| Fitchburg | 33,798 | 14,710 | 36 | $77,493 | 2 | 7,875 | 4% |
Disclaimer: The figures on this page reflect LoopNet's active commercial listings in Madison, WI and update as inventory changes. Averages can shift between periods or vary across property types depending on the mix of listings available at a given time, so individual metrics may not reflect broader market trends. These figures are best used as directional benchmarks for early market evaluation. For comprehensive commercial real estate data and analytics, subscribe to CoStar.
FAQs About Commercial Investing in Madison
View All Commercial Real Estate For Sale in Madison
Is Madison a good market for a first-time commercial real estate investor?
Madison offers commercial properties across a wide range of sizes and price points. By reviewing the market data and benchmarks on this page, first-time investors can better understand what a typical commercial property looks like before committing capital and narrowing in on specific listings.
How can this market data help me decide whether to buy commercial property for my business in Madison?
The pricing and size metrics on this page help business owners compare the cost of ownership against leasing in Madison. Typical building sizes and asking prices provide a starting point for evaluating space needs, budget fit, and long term occupancy costs before engaging lenders or brokers.
What should conservative investors focus on when evaluating commercial properties in Madison?
Conservative investors often prioritize manageable deal sizes, stable pricing ranges, and cap rate benchmarks shown for Madison. These metrics help assess whether current market conditions support steady income potential without relying on aggressive assumptions.
How does Madison compare to nearby commercial real estate markets?
Nearby market comparisons highlight differences in pricing, building scale, and cap rate ranges relative to Madison. Reviewing these side by side helps experienced investors identify relative value, pricing premiums, or alternative markets that may better align with return targets.
How can this page support early-stage deal screening for Madison acquisitions?
This page provides high-level benchmarks for pricing, deal size, and observed cap rates in Madison, which are useful for initial market filtering. Institutional and data-driven investors often use these signals to prioritize listings that meet size, pricing, and return thresholds before deeper underwriting.
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